by Matthew Evans | Nov 28, 2023 | Biz Practices, Community, Strategy, Tools
“Brands should think of themselves not as storytellers but storybuilders. We plant seeds of content and let our community build on it.” – Amy Pascal of Sony Pictures Entertainment Is my brand both healthy and effective? Do the core values behind my brand speak...
by Matthew Evans | Nov 14, 2023 | Community, Strategy, Tools
The leaves have changed colors and have begun falling. The air is brisker and winter clothes are now down from the attic. It’s that time of year. A time for Thanksgiving and celebrations with family and friends. With the changing of seasons entrepreneurs and community...
by Matthew Evans | Nov 7, 2023 | Strategy
Do you remember when Facebook went down earlier this year? In June and October, the social media giant’s platform was out of commission and affected thousands of users. For some people who just use Facebook to see photos of family and friends, this outage wasn’t a big...
by Matthew Evans | Nov 1, 2023 | Tools
Once you have finished your online community build, the next crucial step is strategizing for GROWTH. Growing your online community would seem to be a common sense thing, but its importance cannot be overemphasized. After all, the exciting part of managing your online...
by Heather Lynn Angel | Oct 30, 2023 | Behind The Scenes, Lifestyle
An Unconventional Journey My life journey has been very unconventional the last several years and I’m very overdue in sharing it with you. So if you’re interested in hearing what I’ve been up to as an entrepreneur, and also in my personal life, read on. Let’s go back...